Yellow - Advertising Agency

Verified

Digital Marketing, Design

India
2013
21-50

About

a brand, like a person, is not singular. it has many facets and, therefore, many stories to tell. rather than focusing on a single core message that talks to one audience in large scale media, yellow involves creating many stories in custom fashion for many groups, however niche – from pop culture to internet culture to subcultures. this system is connected through a brand belief, ethos or organising principle that is clear, yet flexible.